вторник, 2 сентября 2014 г.
In this instance it is viewer quality not quantity that counts - one seriously interested viewer is
So it came as something of a surprise to us to discover a recent poll by local real estate site, Seattle Bubble , that indicated that more than three quarters of house hunters were ignoring the available virtual tours for properties in their area.
We can’t help but think that the result (admittedly gleaned from a pretty small sample of 62) is somewhat wide of the mark, since it is our experience, and that of our clients, that adding access to virtual tours for internet house hunters is a great way of creating and strengthening the connection with potential purchaser luxury car rentals in atlanta – but in the interest of fairness we decided to have a think about WHY people might have responded they way they did, which in turn could help YOU to tailor future tours for the online property buying audience.
The first thing we felt it important to point out is that the question is open to interpretation –and therefore might not accurately reflect all buyer behaviour. The wording “Do you watch virtual tours for listings” could be interpreted as “Do you watch virtual tours for ALL listings” rather than “Do you EVER watch virtual tours for listings.
If the respondents are assuming the former, the result is not that surprising – who watches all the available virtual tours when house hunting online? Not many people! Most will filter the results by looking first at the property photography provided – if they like the look of the home, they will go on to seek more info, often taking luxury car rentals in atlanta up the offer of a virtual tour online.
In this instance it is viewer quality not quantity that counts – one seriously interested viewer is worth a lot more to a seller or agent than a thousand casual looky-loos! If a virtual tour is what it would take to seal the sale, would you risk not having one?
Have you had a look for property on the big US real estate sites? We have, and, as property porn addicts and home search connoisseurs it is our opinion that the integration of virtual tours on many US search sites is not as conducive to clicking as that used on the most popular UK property search platforms – which could have an impact on buyer behaviour.
A straw poll of property search consumers we know revealed that most UK based house hunters will view virtual tours if they are interested in the property – and it is our experience that a well executed virtual tour can help to bring in the buyers.
The bottom luxury car rentals in atlanta line, as far as we are concerned, is that it is not about how many people view a virtual tour (although we still believe that many more DO than this survey luxury car rentals in atlanta suggests) luxury car rentals in atlanta but about whether a virtual tour is available when a serious buyer is seeking to explore a little more.
Feel free to browse our SHOP , or if you are an Estate Agent or Regular Client wanting luxury car rentals in atlanta to open an account or have a bespoke project, contact us using the simple form below or you may complete our more detailed contact form here .
Подписаться на:
Комментарии к сообщению (Atom)
Комментариев нет:
Отправить комментарий