including commercial office buildings, professional services, retail, aviation, planning and urban d

Making connections is a key component of the Arts Schools Network and apparently, these connections are not limited to member activities. We re pleased to recognize another relationship in play at the 2013 Annual Conference in New York City, October 22-25. One of our designated conference smithville new jersey hotels hotels, The Milford NYC (formerly The Milford Plaza), is undergoing a complete renovation led by renowned design firm Gensler, a major sponsor of our conference. Gensler is hosting a reception at Rockefeller Plaza on Wednesday evening.
One of New York City’s oldest and largest hotels, smithville new jersey hotels The Milford Plaza, is currently smithville new jersey hotels undergoing smithville new jersey hotels a complete transformation. Located in Times Square, in the heart of the Theater District, the 1,331-room hotel is being renovated and rebranded as The Milford NYC. The hotel’s new guest room design is led by global design firm Gensler.
To begin the transformation of the iconic hotel Gensler’s designers developed smithville new jersey hotels a positioning platform around the hotel’s location in Times Square, which is at the center of all that makes New York City great. The hotel targets visitors tourists from around the world, who want an experience that is uniquely New York. To develop this platform, the team considered key words such as Central, Intuitive, Dynamic, Easy, Interactive, Approachable and Bright. This led to a core conceptual theme of “Graphic New York”, interpreting the unique graphic language smithville new jersey hotels of the city into visual references.
The design features a clean, modern interpretation of the identity and sheds previous typographic flourishes in favor of a bold logotype and a strong color palette. This palette is based on the primary colors found in the NYC subway system. To extend the theme of “Graphic New York” throughout the property, Gensler also commissioned a largescale
art program consisting of quirky, memorable images by photographer Jim Krantz. The photography depicts various New York City neighborhoods, and adds humor and authentic character. It also assists with wayfinding by making the otherwise identical corridors feel more distinctive.
The hotel guest rooms feature clean, smithville new jersey hotels elegant case goods and unexpected details throughout. The thoughtful, modular design smithville new jersey hotels of the casegoods allows the same kit of parts to be used throughout them hotel’s roughly 350 room types. Witty touches abound, such as the “Good Night” message visible only when the blackout shades are pulled down. A focal point of the guest room is a series of bold custom graphic wall coverings that reference the bright lights and signage of Broadway, smithville new jersey hotels and are tempered by a generous use of crisp white and neutrals. An added benefit of Gensler’s design and finish selection is the increased feeling of spaciousness achieved in every room.
Gensler is a global design firm, with 44 offices and 3,800 employees worldwide. Gensler helps clients succeed by focusing on the needs of the people they serve, whether they are employees, customers, sports fans, students, passengers or guests. Founded in 1965, Gensler has deep expertise in design and architecture across 20 practices,
including commercial smithville new jersey hotels office buildings, professional services, retail, aviation, smithville new jersey hotels planning and urban design, entertainment and hospitality, sports stadia and education facilities. smithville new jersey hotels The firm also holds practices focusing on brand strategy, environmental graphic design, mission critical facilities, and has recently invested in consulting for real estate workplace and sustainable design. Gensler’s recent projects of note include the Shanghai Tower, JetBlue smithville new jersey hotels T5 at JFK International Airport, Houston Ballet Center for Dance, Facebook’s global smithville new jersey hotels headquarters, Incheon International Airport in South Korea, Dubai International Financial Center and Duke University’s Kunshan Campus in China. For more information, visit www.gensler.com.
Jim Krantz is the recipient of the Lucie Awards 2010 International Photographer of the Year. In addition to producing award-winning work for a global roster of commercial clients, Jim Krantz s work has been featured in Communication Arts, The American Photography Awards, The Art Directors Club of New York, Wallpaper* Magazine, GQ Style. Krantz is a prolific and diverse photographer who has produced projects from the cowboys of the American west to the inhabitants of the Forbidden Zone in Chernobyl. Jim Krantz has studied with Ansel Adams, Paul Caponigro, George Tice and Albert Watson among otherv celebrated craftsmen and visionaries. Jim Krantz is commercially represented by Greenhouse Reps NYC.
Recent Comments Arts Schools Network 2013 National Conference smithville new jersey hotels ”The Big Apple – Core and All” was a hit in NYC | Arts Schools Network on Denver 2014 Conference Marly Parker smithville new jersey hotels on Articulation Meg on Articulation between elementary arts schools and their middle/high counterparts Michael Finkelstein smithville new jersey hotels on Welcome smithville new jersey hotels to the ASN s Elementary and Middle School blog! Michael Finkelstein on Welcome to the ASN s Elementary and Middle School blog!