пятница, 20 июля 2012 г.
Bedecked in an eye catching combination of lime green and DoubleTree by Hilton branding, including t
Hilton Worldwide 's full service, upscale hotel brand DoubleTree by Hilton is celebrating the opening of its sixth hotel in London and 17 th in the UK with a promotional campaign featuring branded London taxis.
Bedecked in an eye catching combination vacation rentals by owners of lime green and DoubleTree by Hilton branding, including vacation rentals by owners the trademark DoubleTree by Hilton cookie, these unmistakable cabs have been created to raise awareness of the hotel brand, which is fast-expanding in London and across vacation rentals by owners the UK.
DoubleTree by Hilton London Heathrow Airport became the brand's sixth London hotel when it joined the collection last week. The total number of hotels across the UK has doubled in the past year, now totalling 17, located from Scotland to Somerset.
"Our brand continues to grow at an exhilarating rate all over the world," said Rob Palleschi global head, DoubleTree by Hilton. "There are exciting plans to substantially expand our current portfolio of hotels across the UK. DoubleTree by Hilton is quickly becoming recognised within the UK by travelling vacation rentals by owners consumers seeking upscale vacation rentals by owners hotel accommodation along with a personalised, welcoming level of service, style and hospitality. The taxi campaign provides a fun way to reinforce this message, particularly in London."
To complement the branded taxis, a social vacation rentals by owners media campaign has been created, vacation rentals by owners inviting those who spot or ride in one of the taxis to tweet about their journey using the #doubletreetaxi and post snaps of the cabs on the brand's Facebook or Instagram pages. People who do so will be in with a chance of winning a variety of prizes from cookies vacation rentals by owners to weekend escapes.
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