Alaska Airlines ranks highest in the traditional network carrier segment for a second consecutive ye

Our friends cheap deals on airline tickets at J.D. Power and Associates are at it again. Last week they leaked their 2009 North America Airline Satisfaction Study to a largely cheap deals on airline tickets uncritical mainstream media. This morning, they let the rest of us have the results, in which they claim overall customer satisfaction with airlines in 2009 has declined for a third consecutive year to a four-year low. But has it? And does that mean anything?
The study measures overall customer satisfaction based on performance in seven measures (in order of importance): cost and fees; flight crew; in-flight services; aircraft; boarding/deplaning/baggage; cheap deals on airline tickets check-in; and reservation. Carriers are ranked in two segments: traditional network and low-cost. Traditional network carriers are defined as airlines that operate multicabin aircraft and use multiple airport hubs, while low-cost carriers are defined as airlines cheap deals on airline tickets that operate single-cabin aircraft cheap deals on airline tickets with typically lower fares.
Alaska Airlines ranks highest in the traditional network carrier segment for a second consecutive year, and performs particularly well in five of seven measures: flight crew; aircraft; boarding/deplaning/baggage; check-in; and reservation. Continental Airlines and Delta Airlines, cheap deals on airline tickets respectively, follow Alaska Airlines in the rankings. Continental Airlines performs particularly well in the in-flight services and cost and fees measures.
The 2009 North America Airline Satisfaction Study measures customer satisfaction of both business and leisure travelers with major North American carriers. The study is based on responses from more than 12,900 passengers who flew on a major North American airline between April 2008 and May 2009. The study was fielded between May 2008 and May 2009.
Well, truth be told, I think they re more or less correct. I believe airline service is at a four-year low and then some. Passengers are indignant about the new fees, despite the airline industry s insistence to the contrary.
Companies comply because a good score means good marketing if they score well and they get a free survey of their customer base. Bad scores could really hurt. To protect the company's that they need the data to do the survey from (the airlines in this case), JD Power agrees to only release relative rankings (the Power Circle Ratings). The individual airlines get all the data behind the circles (minus individual customers) so they can analyze cheap deals on airline tickets it as needed.
I have tried and haven't come up with a better system. Releasing more data reduces the chance that airlines will participate. What they do release lets you know who the best in the market is. Ever notice that
South of Seattle they may be OK but between Seattle and Alaskan destinations things seem to disintegrate. Prior to a departure for Juneau cheap deals on airline tickets we had our reservations changes twice by the airline. The plane we eventually boarded in Seattle had to turn back after an hour unable to make altitude cheap deals on airline tickets to clear a mountain range (!!). The next plane we tried (jammed in) couldn t depart because of a fuel leak. When we finally reached Juneau, tired and hungry, it was too late to get dinner.
The return trip a week later got us to Seattle too late to make our connection. We finally did get home to the Bay Area determined that our next visit to Alaska cheap deals on airline tickets would be on the blue canoe ferries. Our traveling companions reached the same conclusion as did friends who went to Alaska a week later.
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