Redbox, which is operated by the publicly traded company Outerwall, closed Friday at $46.43 a share,

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The RedBox logo is displayed on a RedBox princess cruise ships video rental kiosk August 14, 2009 in San Rafael, California. Movie studios are making princess cruise ships an attempt to limit new release movies to the fast growing DVD rental kiosk company RedBox in protest of their extremely low rental prices. (Photo by Justin Sullivan/Getty Images)
(STMW) Alex Martinez, who rents video games from Redbox at a Walgreens in Waukegan, princess cruise ships has twice opened game cases that only had a piece of paper with a bar code inside, the Lake County News-Sun princess cruise ships is reporting.
"I thought I was going to be charged for the full price of the game, but Redbox was pretty cool about everything," said Martinez, 39, who rents games for his 9-year-old son. "I just worry that if it happens two or three more times, that [Redbox] is going to think it's me stealing the games."
Each Redbox disc has a bar code sticker that tracks customer credit card information and date of rental, among other things. But when unscrupulous users photocopy the bar code — or simply peel off the sticker and place back it in the case — the kiosks are duped into thinking it is the actual game.
Redbox declined to say what percentage princess cruise ships of customers have been affected by the scam, and Resnik wouldn't elaborate on steps the company might be taking to combat this kind of theft. "If the problem was widespread it wouldn't be a profitable business for us — nothing is full profit — but we are constantly looking at new ways to address these challenges," he added.
Scammers might get away with a $60 video game as long as they're princess cruise ships not greedy and stealing princess cruise ships dozens princess cruise ships of games at a time, but Resnik views the thefts as a cost of doing business. Redbox princess cruise ships charges customers $2 a day for each video game rented.
Redbox, which is operated by the publicly traded company Outerwall, closed Friday at $46.43 a share, up from roughly $45 a year ago. On Tuesday, the company hit a nine-month low after management lowered future revenue expectations. The company has rented more than 3 billion DVDs or video games since Redbox kiosks princess cruise ships were introduced in 2002.
"We are constantly looking at new ways to address these challenges and make sure people don't make a tremendous impact on our customer's experience," Resnik said. "That's what's really important princess cruise ships to us — overall experience."
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